
July is a month that blazes with warmth, sunshine, and celebration—and at the heart of it all lies one of the most iconic and radiant gemstones in the world: the ruby. Known for its deep crimson hue and long-standing symbolism of love, vitality, and courage, the ruby is far more than just a beautiful stone. For those born in July—or for anyone drawn to bold elegance—it represents a fiery spirit and a heart that shines.
At Amare Wear, we believe jewelry should do more than decorate; it should speak, inspire, and reflect who you are. That’s why our July Birthstone Collection, centered around the ruby, is crafted not just with gold and gemstones, but with meaning, memory, and magic.
What Makes the Ruby So Special?
The ruby is the red variety of the mineral corundum, the same family as sapphire. Its color comes from traces of chromium, which gives it that signature deep red—ranging from pinkish hues to a rich, velvety “pigeon blood” red that’s highly prized by collectors and gemologists.
A Gem of Myth and Majesty
Across cultures and centuries, the ruby has carried profound significance:
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Ancient warriors wore rubies into battle, believing the gem would make them invincible.
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Kings and queens adorned their crowns with rubies to symbolize wealth, wisdom, and divine favor.
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Lovers exchanged rubies as a token of fiery affection and enduring passion.
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In Burmese legend, rubies were said to possess protective powers and bring peace to their wearers.
Today, rubies are still cherished for their vibrant symbolism: energy, passion, protection, and prosperity.
The Ruby According to Amare Wear
At Amare Wear, we choose every ruby with the same care you’d take when selecting a meaningful gift or memento. Our designs reflect clarity, intention, and individuality—core values we share with our customers.
Each piece in our July Birthstone Collection is designed to do three things:
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Celebrate the wearer’s identity
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Highlight the ruby’s natural beauty
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Elevate everyday moments into something special
Whether you're buying for yourself, a loved one, or curating a meaningful stack of birthstone pieces, our ruby designs embody both elegance and soul.
Our July Birthstone Collection
Here’s a closer look at some standout pieces in the collection:

1. Celebration Bezel‑Set Ruby Necklace
A delicate classic.
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Stone: 3 mm round ruby (approx. 0.10 ct)
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Metal: 14K solid yellow gold
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Design: Minimalist bezel setting with a sparkling diamond-cut chain
This necklace is subtle enough for everyday wear, yet rich in sentiment and symbolism. It’s perfect for layering or wearing solo for a touch of quiet strength.

2. Ruby Birthday Necklace
The perfect personal gift.
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Stone: 0.15 ct natural ruby
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Chain: 18" gold cable chain (available in 14K or vermeil)
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Vibe: Understated luxury with deep emotional meaning
This is our go-to recommendation for gifting—birthdays, graduations, anniversaries, or simply a “thinking of you” moment.

3. Celebration Collection – Large Ruby Pendant
Bold, radiant, unforgettable.
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Stone: 9.4 × 6.8 mm ruby
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Setting: Eye-catching pendant with a 16" chain + 2" extender
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Style: Modern-boho meets royal classic
For those who love a statement piece, this design turns heads without trying too hard. The richness of the ruby paired with the simplicity of the chain makes it versatile yet showstopping.
Styling Tips: Making Ruby Jewelry Work for You
The ruby is not just a pretty face—it’s a styling powerhouse that pairs beautifully with other pieces in your wardrobe.
Here are a few ideas:
1. Layered Luxe
Try layering your ruby pendant with a shorter choker and a longer lariat necklace. The deep red creates a stunning contrast against gold chains of different lengths.
2. Mix Textures
Pair a ruby piece with matte-finish rings or a brushed metal bracelet. The contrast brings out the gem’s brilliance.
3. Day-to-Night Transition
Our bezel-set ruby necklace is perfect for a 9-to-9 day. From office wear to a night out, it adds just the right pop of personality and polish.
Fun Facts About the Ruby
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Hardness: Rubies are a 9 on the Mohs scale—just under diamonds—making them perfect for daily wear.
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Name Origins: The word “ruby” comes from the Latin ruber, meaning “red.”
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Hollywood Royalty: Celebrities like Taylor Swift, Scarlett Johansson, and Angelina Jolie have all worn rubies on the red carpet.
Why Ruby Is the Perfect Gift
Rubies carry a legacy of love, power, and beauty. But what makes them such a meaningful gift?
❤️ 1. It’s Personal
Birthstone jewelry celebrates a personal milestone—whether it’s a birthday, the birth of a child, or a life-changing moment in July.
💼 2. It’s Timeless
A ruby necklace or ring isn’t just a trend—it’s a keepsake that can be passed down.
💌 3. It’s Unique
Each ruby is one of a kind, just like its wearer. No two stones have the same internal fire.
💡 Pro Tips When Shopping for Rubies
Tip | What to Look For |
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Color | Aim for a deep, vibrant red with slight purplish tones. Avoid stones that appear too brown or pink. |
Clarity | Some inclusions are normal, but they shouldn’t overshadow the stone’s brilliance. |
Cut | Well-cut rubies maximize light reflection and enhance sparkle. |
Metal Match | Yellow gold warms the ruby’s tones; white gold or platinum offers contrast and crispness. |
How Our Jewelry Is Made
Each Amare Wear piece is:
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✅ Designed in San Francisco & New York
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✅ Hand-assembled to order
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✅ Made with genuine rubies and responsibly sourced gold
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✅ Available in solid gold or gold vermeil
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✅ Backed by care instructions & lifetime support
We don’t mass-produce. We craft intentionally. So when you wear an Amare piece, you’re wearing something made for your story—not the shelf.
What Our Customers Are Saying
“I bought the ruby birthday necklace for my sister and she cried when she opened it. She hasn’t taken it off since.”
— Laura M., Los Angeles
“The ruby pendant is so rich in color. I’ve never owned anything that made me feel so elegant and grounded at the same time.”
— Rachel T., Brooklyn
“Amare really makes jewelry feel personal. The ruby necklace was the perfect gift to myself for starting my business.”
— Natalie K., Toronto
Final Thoughts
Ruby is a stone of heart, heat, and heritage. For those born in July—and for anyone drawn to its intensity—this gemstone represents a life lived boldly and beautifully. With Amare Wear, you’re not just wearing jewelry; you’re honoring your story.
Celebrate your spark. Adorn your strength. Let ruby lead the way. 🔴